Dimensional Design - Custom Trade Show Displays & Corporate Interior Design

How to Source Eye-Catching Images for Your Trade Show Display

How to Source Eye-Catching Images for Your Trade Show Display

The images you choose for your trade show display can make or break your entire presentation. Regardless of whether you are building a presentation backdrop, a digital signage display, or a full trade show booth, using the right images can help you grab attention and leave a lasting impression. Unfortunately, if you are not a professional photographer or graphics designer, finding the perfect graphics can be daunting. Here are some tips for sourcing display images to get you started:

1. Decide Your Visual Style

First, you need to define the objectives of your visual presentation. Having a clear vision will make it easier to find the right images and ensure your retail product display maintains noticeable consistency.

2. Do Not Download Images From Websites

A common mistake people make when looking for certain images is downloading them straight from the web. Most images on the web are highly compressed to reduce load times and often have low resolution. If downloading from the web is unavoidable, take the time to check the quality of all images you download before putting them in your presentation.

Notably, images from stock photo websites are likely to be of higher quality than those from other websites. Most stock image sites offer free downloads, but you may have to pay a subscription if you want more detailed photos.

How to Source Eye-Catching Images for Your Trade Show Display

3. Original Photography

Let’s face it. Your audience will most likely be able to tell if you use stock photos in your presentation. As such, you should consider using original and unique visuals. This may require hiring a photographer or a freelance artist to create personalized visuals that are tailored to your brand and message. While taking this route may cost you a tidy sum, the resulting images are most likely going to be worth the investment in terms of impact and authenticity.

4. Be Wary of Licensing and Usage Rights

If you choose to download images from the internet, be sure to get the necessary licensing and usage rights to avoid copyright issues. Ideally, you should only download images from stock photo websites as they often have less strict licensing requirements. In most cases, you only need to credit the photographer or the artist.

We Can Help Create Compelling Graphics for Your Next Display

Whether you are unsure of the images you wish to use in your presentation or just can’t find the right images, Dimensional Designs is here to help. Contact us today for more personalized tips on finding images for your display.

How to Source Eye-Catching Images for Your Trade Show Display
How to Source Eye-Catching Images for Your Trade Show Display